Art Director of the Day- John Hagerty. Le Monye College graduate who later attended VCU Brandcenter has worked for some of the best and top named Ad agencies! Saatchi and Saatchi, Ogilvy, and McKinney. These Sherwin-Williams ADs are some of my favorite that are out there right now. The creative team covered all the basis of great design while implementing all the basis of an integrated AD campaign- Video, Print, Web Banners, Downloads, and even a contest. Taking a not so interesting client (house paint) and making a beautiful, whimsical advertising campaign that attracts all viewers! Check out all the Integrated Ads HERE to see more work for the Sherwin-Williams client.
These Print Ads were designed and crafted by Matthew Sporzynski. This guy is incredible! He went to parsons and creates these amazing paper sculptures (and in this case he used Sherwin-Williams paint chips!). He works a lot with Real Simple magazine, if you haven’t noticed before they have a ton of paper sculptures and models through out the entire magazine.
Check out more work but AD agency McKinney!
You read about my New York City Advertising Agency expedition now view the journey visually. Photos take with my Nikon D90 & iphone. Enjoy!
New York State of Mind
My advertising professor Ann Lemon knows everyone and has worked everywhere in advertising industry. In class we reference various Ads and every other word out of her mouth is “oh I know them”, “I helped design that Ad”. Lemon is a great inspiration to us all and having her lead you her creative mind has changed me a designer! This past wednesday Lemon took her advertising class to New York City to visit Publicis Modem- and interactive advertising company, McGarry Bowen- advertising agency, and Hillary Black- a headhunter from Kay & Black (she’s the black).
"You need to be a person who is interesting and interested." - Karen Fickenor
Lesson learned from Publicis Modem.
If my dream job opportunity presents itself to me I should drop whatever I’m doing and pursue the chance of a lifetime.
Lesson learned from McGarry Bowen- Adam Tatz postponed his honeymoon to interview for the job at McGarry Bown, needless to say he got the job and on the return from his honeymoon he had a job.
"Take what you want and leave the rest." -Hillary Black
"Be your best advocate." - Hillary Black
"Go with your gut." - Hillary Black
Lesson Learned from Hillary Black- Headhunter from Kay & Black. Hillary gave some of the best advice anyone could give a designer. She makes you feel at ease and gives you the tools to be prepared to enter the real world of design.